Asian Experience Awards 2023 Winner: Singtel

Asian Experience Awards 2023 Winner: Singtel

Cindy Tan, Head of Digital Channels at Singtel, offers an overview of Singtel's achievements, receiving the Singapore Digital Experience of the Year - Telecommunications award at the Asian Experience Awards. 

The award acknowledges Singtel's adept response to changing customer behaviours during the pandemic, emphasising their success in driving online sales and customer engagement. The rejuvenation of the My Singtel app, combined with targeted push notifications and integrated chat services, contributed to increased digital sales and engagement, demonstrating Singtel's steadfast commitment to digital transformation and enhancing customer satisfaction within the telecommunications sector.

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